Hi, I'm Gaby!

Nice to meet you – so happy you are here.

I partner with businesses ready to play bigger and better by creating brands that audiences will love and trust as without audience engagement you really have no game to play, regardless of how extensive your business and marketing plan may be or how nice your logo may look.
So what can designers bring to the game? In a nutshell, their thinking skills combined with their ability to create visually compelling designs that communicate the brand narrative effectively with the end user at heart. This makes designers a smart addition to any business team as we are all in business to solve a problem or fill a need.
To do this successfully for every project we work on, regardless of scope, we follow this simple yet effective 3 step iterative framework:
Headshot of Gaby Hung, owner hungstudios.
I look for clarity and simplicity in design as this combination fosters good design.
dotted line with arrow to indicate direction
dotted line with arrow to indicate direction

Understand

Plus sign created from equal sized squares with opacity to make the center square darkest

Design

Plus sign created from equal sized squares with opacity to make the center square darkest

Measure

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dotted line with arrow to indicate direction

Understand

We are curious by nature and ask a lot of questions to enable us to write the creative brief with clear objectives, deliverables, timelines and budget outline. One of our former clients and top marketer, summed it up well for us many moons ago: We understand you before we brand you.

Design

This is the ideation and creation phase which includes concept design, design development and the exciting final design launch, referencing the creative brief throughout with clear review points to ensure the project outcome is optimised along the way.

Measure

As Peter Drucker famously said ‘You can’t manage what you cannot measure.’ We couldn’t agree more, so to ensure all design keeps adding value to your brand, this is an important, but often overlooked final step in a project. When executed it allows us to see what works, what doesn’t, what we can do better and what we should do more of.

Our values

Clarity

Clarity forms the basis of everything we do. The more precisely we define the problem in the design brief, the more easily we can find an effective solution for your business and your target audience. We will challenge any brief if we feel it lacks clarity or intent to ensure we can help you drive results.

Connection

Connection is our superpower - understanding our client's visions, dreams and ideas to then connect that with the needs of a target audience within a competitive landscape to create good design.

Excellence

We set high expectations of ourselves and this pursuit of excellence has a direct impact on our ability to delight our clients.

Knowledge

We love feeding our minds to stay relevant and creative with daily knowledge escapes locked into our schedule.

Passion

Passion fuels our creativity, creates joy and is a vital ingredient in the sustainable pursuit of mastery. We love what we do and are grateful we get to be passionate on the daily.

Simplicity

Simplicity with the 'less is more' philosophy is at the core of our design principles. This approach creates a solid platform for clarity and together they make for good design.

Spaciousness

This value underpins all our other values. The ability to find inner spaciousness, where the mind is calm and the heart is present, allows one to feel inner radiance to create outer brilliance. Namaste!

Wellness

What does wellness have to do with design? In our opinion everything! Cultivating wellness fosters happiness and both are vital drivers for inspiration, energy and success.

Are we a good fit?

We pride ourselves on building longstanding client relationships and take time to get this right as it will impact the success of our work together and the enjoyment we have along the way.
Clients we choose to work with:
  • appreciate design as an integral value-add tool to their business
  • trust our experience to design and deliver
  • understand that good design emerges from a process
  • respect our time and pricing structure
  • are ready for a collaborative working relationships
  • love the momentum we generate and respond in kind to get stuff done
ready
to go?
Book a free 15 min consult  to discuss how we can work together.
You can't use up creativity, the more you use, the more you have.
Maya Angelou